Guide

7 Steps to increased sales in your retail business

Let’s start by stating the obvious: To increase and generally gain sales, you need customers. Therefore, the 7 steps in this guide will be centered around how to create a shopping experience that gets you new
customers and how to ensure that those you already have come back.

• Make sure the customer experience is consistent across channels
• Offer Click and Collect
• Minimize the wait time at checkout in your physical store
• Provide your customers with discounts and promotions
• Establish a loyalty program
• Make sure your pricing is dynamic
• Give your employees the best conditions to provide good
  customer service