Content Marketing Specialist/Marketing Assistant

A job that counts in Copenhagen.

Career

We’re looking for a responsible and proactive Marketing Assistant specialized in writing good and efficient content with a focus on SEO and target audiences

We help retail and leasing companies create the perfect omnichannel customer experience through our innovative software solutions. We’re a Nordic technology company with an international goal. To reach this goal we need an extra pair of hands on the marketing team.

We’re looking for a Content Marketing Specialist who is not afraid of taking responsibility for individual projects. We need you to be proactive in relation to communicating our expertise and message to the market and target audiences. You will get a crucial role in developing our inbound marketing strategy and in the development of our blog and newsletters, which all will be your primary responsibility.

 

Primary work tasks will include:

  • Content production for our blog and website, based on our content strategy and our inbound marketing plan, with a great focus on SEO
  • Development of content plans for our blog based on our persona profiles
  • Main responsibility for our newsletters to customers and leads for the retail and leasing industry
  • Ensure fully optimized blog and web texts that will generate trafic to our website, blog and convert trafic to leads
  • Cooperation with our different business areas to create the correct messages to our target audience
  • Coordination in relation to other marketing activities

 

Are you the one we're looking for?

You have a relevant education within the field of marketing and communication and you have experience working in a marketing function within the B2B market – preferably in the IT industry.

You have a great business understanding and know how to translate complex and technical solutions into business related messages. You can easily acquaint yourself with how customers think, you know how to network, and you know how to communicate the right message at the right time.

Written and oral communication on both Danish and English on a high level is a must for this position. If you can write and communicate on Swedish that will be a plus.


A big understanding of SEO is a must and you must know how to optimize web texts for them to generate traffic to our website that will convert to leads. Experience with inbound marketing and HubSpot is a plus, but not a requirement. You have experience working with Adobe, especially Photoshop, InDesign and Illustrator.

As a person you are humorous, creative, innovative, proactive, energetic and capable of working structured with a variety of projects. You will naturally integrate and talk with all departments to get input and inspiration. You’re not afraid of doing practical work and helping your colleagues. 

Even though your responsibility is content marketing, it is important that you thrive with different tasks within marketing. It is important that you are outgoing due to the importance of networking, both internally and externally.

It’s a prerequisite for the job that you know how to work independently, analytically and structured. It’s also important that you can handle your own tasks and projects that you can follow through to completion.

An innovative IT company with expertise in the retail and leasing industry

At Fiftytwo, we deliver consulting services and innovative software solutions that increase customer loyalty and boost sales figures.
Since 1952, we have pioneered technology solutions for market-leading customers within retail, leasing and the media – making us experts in industry-specific omnichannel and data driven solutions. Through close collaboration and structured data collection, we use our vast knowledge and expertise to help our customers create a flawless customer experience.

 

Interested?

Send your CV and application to contact@fiftytwo.com.

We're looking to fill this position as soon as possible, and we will be inviting relevant candidates for interviews on an ongoing basis.

Contact Mette for questions:

Mette Kuhlmann Frandsen, Marketing Manager
Phone: +45 42 13 45 50     

All inquiries will be treated confidentially.