Exceptional e-Commerce customer journey

52eSELLER

52eSELLER
52eSELLER

Innovative e-Commerce and webshop solution

52eSELLER modulopbygget SaaS webshop til alle brancher

52eSeller

How to run omnichannel

Create the ideal customer journey across all of your sales channels - both instore and digital

Innovative e-Commerce platform and webshop solution


With 52eSELLER you get a modular and flexible structure where you quickly and efficiently can build a solid, yet intuitive webshop based on state-of-the-art technology as a SaaS solution (Software-as-a-service). Our specialists can help with counseling, design, development, integrations to ERP, PIM, inventory management and other business systems, website, UX design, SEO and marketing automation.

Read more

Create the ideal customer journey across all of your sales channels


Our software solutions connects all sales channels across all stores and ensures that customers meet the same prices no matter whether they shop at your physical shop or on your webshop. An omnichannel solution gives your business a technological foundation to realize your ideas and meet your customers' demand and needs - now and in the future.

Read more
52eSELLER

Innovative e-Commerce and webshop solution

52eSELLER modulopbygget SaaS webshop til alle brancher

Innovative e-Commerce platform and webshop solution


With 52eSELLER you get a modular and flexible structure where you quickly and efficiently can build a solid, yet intuitive webshop based on state-of-the-art technology as a SaaS solution (Software-as-a-service). Our specialists can help with counseling, design, development, integrations to ERP, PIM, inventory management and other business systems, website, UX design, SEO and marketing automation.

Read more
52eSeller

How to run omnichannel

Create the ideal customer journey across all of your sales channels - both instore and digital

Create the ideal customer journey across all of your sales channels


Our software solutions connects all sales channels across all stores and ensures that customers meet the same prices no matter whether they shop at your physical shop or on your webshop. An omnichannel solution gives your business a technological foundation to realize your ideas and meet your customers' demand and needs - now and in the future.

Read more

How does 52eSELLER strengthen your e-Commerce business?

One platform - many webshops

With a 52eSeller solution, you are not limited to one webshop, and you can thus utilize your ERP data for several different webshops and shop types. This means that you can start out with one or more BtB webshops and eventually build a BtC webshop on top or vice versa. All your webshops embed the same ERP integration and administrators from the same user-friendly administration interface.

Website and CMS

Online sales should be much more than just selling goods in your shop. Therefore, it makes good sense to add a website to share relevant content that involves your customers in your products and solutions. We offer a CMS platform that connects your webshop with your website and matches your editor's needs regardless of technical skills.

SEO and marketing automation

We are always at the forefront of search behaviors and algorithms, and therefore we can offer you a complete package of SEO services to increase your visibility. Also, we can help you with marketing automation for continuous dialogue with your customers.

UX design, styling and responsive design

Our webshop solutions are based on responsive and intuitive design templates based on target groups, digital user behavior, and performance. We can advise you to choose the design that best suits your customers and matches your company's brand identity, and ensures that your customers can trade with you across devices.

AI and Recommendation

An AI-based recommendation functionality ensures that you maximize your customers' basket size and personify the overall user experience. 52eSELLER has integration to i.a. The Raptor technology, which is based on state-of-the-art machine learning principles, data mining, and algorithms and constantly ensures that customers during their customer journey are presented with recommended products based on customers' own data and purchase history.

Gift cards, promotions and loyalty

52eSELLER can manage both gift cards and promotion codes. With an integration to the 52RETAIL POS solution, these can also be managed across your physical and digital sales channels, which significantly increases customer satisfaction and makes it easy, flexible and smooth for your customers to shop with you.

Development and integrations

In our development of a webshop we deliver high quality based on your needs and to match your company's visual identity. We also ensure that you get the right integration with your other business systems such as PIM, ERP, CRM, logistics and POS, if you have a physical store. Our ERP solutions are based on Microsoft Dynamics NAV and Dynamics 365 Business Central, and we are a certified Microsoft partner.

Webshop hosting and support

The 52eSELLER platform is hosted in a safe data center, and all services are redundant and ensure very high uptime. The platform is monitored 24/7 and provides a high degree of reliability. The solution is scalable, and servers get automatically started if more users enters - you benefit from this during peak periods such as Black Friday and Christmas. We regularly bug fix and make security updates so you can focus on serving your customers!

Business Intelligence and analytics

With Elasticsearch and Microsoft PowerBI, you have total access to your data, and you can export usable and valid data for complete reports in a short amount time. You can thus base all your business strategies on a solid and valid data base.

Online border shop built on a solid and scalable foundation


Denmark's largest online border low-cost department store has the best foundation for building additional floors on their business in the future. A fully integrated webshop with Click & Collect which can manage their many customers all at once.

Read the case

Scalable webshop solution with integration to Navision


When Morten Laursen founded the company Frishop.dk - an online builders merchant that sells trade mark products and specialized items for home and garden that is not found in the regular construction markets - the choice of e-Commerce platform was crucial. The level of ambition was high from the start and in the primary requirements emphasis was placed on scalability and integration level.

Download our omnichannel guide

What is omnichannel?

Implementing an omnichannel way of thinking is an emerging tendency within retail, but was, does it exactly entail? It is challenging to seek a clear definition of the term “omnichannel” because it is still relatively new. 

With nice guide however, we will try to explain what omnichannel means more explicitly and to show you how an omnichannel way of thinking can be valuable for your business. 

 

Get the guide
Contact our expert

Peter Klindt

Business Development Manager, e-Commerce

(+45) 28107001 | pkl@fiftytwo.com

Book an e-Commerce demo


What you'll get in your demo:

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We will give you a full review of our 52eSELLER solution based on your business, industry and what your e-Commerce is. You will get a presentation and demonstration of all the relevant basic functionalities.

We are looking forward to meet you!