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Webinar

Create a successful omnichannel business – like Fleggaard and Calle

How do you succeed with omnichannel in practice?

Many retailers that start implementing an omnichannel setup throw in the towel before ever reaching the finish line. 

Avoid the most common mistakes and learn how to build a successful omnichannel setup from retailers that have already been on the same journey. 

Watch our webinar and learn more about how to succeed with an omnichannel setup. 

Webinar: eCommerce

 

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On-demand
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Create a successful omnichannel business – like Fleggaard and Calle
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Online
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Who is it relevant to and what can you expect?


Do you have the responsibility, or are you as the eCommerce manager, CIO, or CTO, the driving function of your eCommerce strategy in a medium or a large retail company? Then you will benefit from the webinar - whether you are new or experienced.

In our webinar, you will gain a strategic insight in:

  • Why most retailers fail to implement an omnichannel setup

  • How you can benefit from choosing an omnichannel infrastructure that integrates all your touchpoints

  • How Fleggaard and Calle succeeded in creating a meaningful omnichannel experience for their customers

 

Watch now

AGENDA

 

10.00

Welcome and a short introduction

10.05

Why do most businesses fail in creating successful omnichannel?


Many retailers deal with outdated systems that don't support a seamless shopping experience. We'll look into the four reasons most businesses fail in creating successful omnichannel. 

10.20

Why choose an omnichannel infrastructure that integrates all touch points?


When implementing an omnichannel setup, it's vital that prices, campaigns, and quantity discounts are managed in one place. This will enable simultaneously price updates across POS, stores, and online simultaneously - a core element when implementing omnichannel.

10.25

Discover how Fleggaard and Calle built a successful omnichannel experience with Click and Collect


We'll look into how price management and a webshop with complex underlying logistics enable a seamless Click and Collect experience for Fleggaard and Calle. With a Fleggaard and Calle setup, customers can choose a suitable pick-up time, ensuring that customer orders are ready for pick-up by their cars when they arrive. With this setup, the POS handles the payment at customer pick up.

10.35

Q&A and wrap up

Meet our presenters

In this webinar, we have two presenters, Jacob Gammelby Stenhaug and Martin Haakansson. Additionally, we have a facilitator. Our facilitator on this webinar is Sille Ørnberg. Sille is Fiftytwo's Marketing Manager. She has worked in marketing and communication for over 20 years. Her career is characterized by her strong technical background, where she has worked primarily with B2B marketing in international companies across industries.

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Business Development Manager

Jacob Gammelby Stenhaug

Jacob is one of Fiftytwo’s Business Develop Managers. He has more than 18 years of experience with eCommerce and retail and has run eCommerce operations and sales from both sides of the table. 
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Software Developer

Martin Haakansson

Martin, Software Developer in Fiftytwo, has worked with IT for more than 7 years. In this career, he has worked with a wide range of IT disciplines, such as programming and project management.

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Sign up for our omnichannel webinar here

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