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Unleash unified commerce success with a best-of-breed approach

February 5, 2024
By Søren Brammer Riis
Retail · Innovation · Unified Commerce

The retail industry is a competitive and fast-paced sector, where adaptability, foresight, and collaboration are essential for success. How can retailers achieve these qualities and stand out from the crowd? The answer is a best-of-breed approach to unified commerce, which empowers retailers to select the top-performing solutions from various providers, each chosen for its exceptional capabilities and seamless integration with a robust platform. In this article, we will explain what best-of-breed is, why it stands out, and how to implement it effectively.

What is best-of-breed?

Best-of-breed refers to selecting the top-performing solutions from various providers, each meticulously chosen for its exceptional capabilities and seamless integration with a robust platform. This approach stands in stark contrast to one-size-fits-all solutions that may not fully address the unique needs and requirements of your retail business.

  • Precision and excellence: Adopting a best-of-breed strategy brings precision and excellence to retail operations. By selecting top-performing solutions for specific needs, retailers can achieve unparalleled efficiency and customer satisfaction. Studies, like one from Aberdeen Group, support this point, revealing that businesses leveraging best-of-breed solutions often see higher ROI and customer satisfaction than those relying on monolithic ERP systems.
  • Flexibility and adaptability: Flexibility and adaptability are at the heart of this approach. It allows businesses to respond quickly to market changes – a critical skill underscored by a Forbes report, which found that retailers with unified commerce capabilities are more agile and customer-focused.
  • Innovation at the forefront: Innovation drives the retail industry forward, and Fiftytwo is at the forefront, guiding businesses into new territories of retail technology. Insights from Google Cloud highlight how a unified commerce experience can significantly boost customer loyalty and sales, emphasizing the importance of staying ahead with innovative solutions.
  • Data-driven tactics: A best-of-breed strategy also empowers retailers to make data-driven decisions. According to a study by Bain and Aptos, nearly all retailers agree that a unified approach to commerce positively affects profitability and sales, highlighting the importance of leveraging detailed analytics for strategic decisions.
  • Seamless teamwork: Lastly, seamless integration between chosen solutions ensures smooth operations. A report from RIS News supports this, indicating that businesses embracing best-of-breed solutions tend to achieve higher success rates and ROI, thanks to the cohesive working of their technology stack

Implementing best-of-breed: A proven game plan

To effectively implement this winning strategy, follow these proven steps:

  • Define your winning vision: Begin with clear goals and objectives that align with your overall retail strategy.
  • Assess your current lineup: Comprehend your current retail operations, identify areas for improvement, and assess the gaps in your existing technology stack.
  • Seek excellence: Research and select the best-of-breed solutions from various providers, ensuring they fulfill your specific requirements and are compatible with your platform
  • Unleash synergy: Seamlessly integrate the chosen solutions to create a unified commerce ecosystem that delivers exceptional performance.

Join the winning team

With a best-of-breed approach, your retail business can elevate from simply playing the game to becoming a leader in the industry. You'll be equipped to navigate today's challenges and achieve tomorrow's victories. Embrace this strategy and experience a retail transformation that sets you apart from the competition.

Ready to unleash the full potential of unified commerce for your retail business? Contact us today to schedule a consultation with our experts and take your operations to the next level.